When the COVID-19 pandemic broke out just a few months before the annual Combined Federal Campaign (CFC) workplace fundraising drive, we felt a bit like that defense at first. Suddenly, we weren’t just facing a new wrinkle in offensive strategy—the entire set of rules to the ballgame had changed.
This week the Wall Street Journal released its Management Top 250, based on the Drucker Institute's company rankings. These rankings also lean on Drucker to define the essence of innovation at the core of this ranking system: "innovation [endows] human and material resources with new and greater wealth-producing capacity." In short, as the introductory article aptly noted, "Novelty is a side effect of innovation, not its essence."
At the heart of a good brand strategy lies a strong visual identity. Whether represented by a wordmark or logo, it represents the “Who” (and sometimes “What”) of an organization.
The Department of Education's Office of Career, Technical, and Adult Education (OCTAE) has awarded Kaptivate a five-year Blanket Purchase Agreement (BPA) "to accelerate the development, implementation, and adoption of innovative strategies, practices, and technology...